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  • Demand Gen Services
        • Webinar Programs

          Turnkey, virtual events that drive brand awareness, high engagement, and hundreds of leads.

        • Digital Content Syndication

          Turn the assets in your resource library into lead magnets that attract your ideal customer.

        • Conversation Qualified Leads

          We have meaningful phone conversations with your target prospects that lead to opportunities for your sales team.

        • In-Market & Intent Leads

          Get in-market and high intent prospective buyers who are actively searching for a solution.

        • Email Marketing Services

          Get in front of our engaged audience through custom eblast and turnkey enewsletter campaigns.

        • Content Creation Services

          Leverage our 35+ years of B2B editorial experience to create magnetic content that converts.

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SuccessFuel

MENUMENU
  • Demand Gen Services
        • Webinar Programs

          Turnkey, virtual events that drive brand awareness, high engagement, and hundreds of leads.

        • Digital Content Syndication

          Turn the assets in your resource library into lead magnets that attract your ideal customer.

        • Conversation Qualified Leads

          We have meaningful phone conversations with your target prospects that lead to opportunities for your sales team.

        • In-Market & Intent Leads

          Get in-market and high intent prospective buyers who are actively searching for a solution.

        • Email Marketing Services

          Get in front of our engaged audience through custom eblast and turnkey enewsletter campaigns.

        • Content Creation Services

          Leverage our 35+ years of B2B editorial experience to create magnetic content that converts.

  • Brands & Audiences
        • hrmorning logo
        • safety news alert logo
        • resourceful manager logo
        • resourceful selling logo
        • better buys logo
  • Insights & Products
  • About Us
  • Careers
Get In Touch

B2B Content Creation Services

B2B Content Creation Services

Get magnetic content that attracts your target audience, informs and engages them, and converts that attention into brand affinity.

“SuccessFuel was able to create a custom whitepaper quickly and efficiently.”

“We were able to leverage the knowledge and branding of a trusted source for HR news and updates to reach an audience that this client had never before spoken to. Additionally, SuccessFuel was able to create a custom whitepaper quickly and efficiently. We actually shifted money away from another partner because HRMorning was delivering more opportunities and could fulfill lead guarantees faster. They were extremely accommodating with the multitude of minor changes and back and forth from the client.”

Danica Ferrell
Media Manager
Y&R Austin

Types of Content We Can Create For You

70% of marketers are actively investing in content marketing. And, more importantly, the leading success factor is higher quality and more efficient content creation.

We can help with this…

Our in-house editorial team are industry experts. They have been speaking to business professionals, researching B2B markets, producing need-to-know premium paid content, as well as writing for our digital media properties for more than 35 years.

Whitepapers/Ebooks

Expertly crafted by our experienced industry writers, our whitepapers and ebooks position your brand as a thought leader, while commanding the attention of your target audience. Typically ranging from 4-12 pages, these narratives target pain points, provide commercial insights, and primes your ideal prospect for your sales outreach.

See our work with Ergotron

Infographics

Entertaining, informative, and share-worthy, our infographics seek to communicate a compelling story in a visual way. We can create infographics designed as linkable assets for your SEO strategy, present fact-based arguments to persuade your audience to take action, or visually demonstrate the features and benefits of your product or service.

See our work with Stampli

Case Studies

Looking to help your sales team push more deals across the finish line? Let us help you create case studies that sell. Our editorial team are adept at interviewing business professionals of all levels and job functions, and finding the story worth telling.

See our work with Sustainable Resources Group, Inc

Articles

If you’re looking to expand your blog, start a content marketing program, or promote your message on our trusted websites, our editorial team can build your authority through educational stories. Typically ranging from 500-1000 words, the articles we produce will connect your brand with new audiences and earn positive sentiment for your company. Three article minimum.

Original Research

Want to understand how your target audience preferences? Or, uncover valuable insights to build a content marketing campaign around? Our team will work with you to ideate, design and conduct an industry survey that generates 1st party research findings. We’ll then create any number of derivative content assets (research report, articles, infographics, and more) based on your strategy and needs.

See our original research on “What Millenials want”

Here’s Our Process & Rough Timeline

1

Client completes our content creation brief.

2

Editorial team does some initial brainstorming on the topics and creates an outline of the content piece and angle. (2-3 days)

3

Client reviews, provides feedback, and approves. (1-2 days)

4

Editorial researches, conducts any interviews, and writes the 1st draft. (5-10 days, depending on scope of project)

5

Client provides feedback on the 1st draft and the editorial team makes any edits and final proofing to create the final draft ready for design. (timing depends on number and scope of edits)

6

Our design team creates a draft of the designed piece. (2-3 days)

7

Client provides feedback on the design and we make any edits necessary to complete the final production-ready content asset. (timing depends on number and scope of edits)

8

Final version production-ready version is sent to the client, and our marketing team if paired with a demand gen program.

9

The entire process could take as few as 2 weeks to as long as a month or more. All depends on the scope of the project and client’s workflow.

Content Creation Benefits

Dedicated client success manager

Full service, end-to-end project management

100% ownership of the final asset

Experienced editor adept at B2B content creation

Custom, professional design that’s on brand

Optional: Multi-channel content syndication program

You’ll be in Good Company

Talk to a Demand Specialist

Explore Our Services

Webinar
Programs

Turnkey, virtual events that drive brand awareness, high engagement, and hundreds of leads.

Learn More

Digital Content
Syndication

Turn the assets in your resource library into lead magnets that attract your ideal customer.

Learn More

Conversation
Qualified Leads

We have meaningful phone conversations with your target prospects that lead to opportunities for your sales team.

Learn More

In-Market &
Intent Leads

Get in-market and high intent prospective buyers who are actively searching for a solution.

Learn More

Email Marketing
Services

Get in front of our engaged audience through custom eblast and turnkey enewsletter campaigns.

Learn More

Content Creation
Services

Leverage our 35+ years of B2B editorial experience to create magnetic content that converts.

Learn More

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Do Great Work

660 American Ave
Suite 203
King of Prussia, PA 19406
(610) 486-3141

OUR BRANDS & AUDIENCES

  • HRMORNING
  • RESOURCEFUL FINANCE PRO
  • BETTER BUYS
  • SAFETY NEWS ALERT
  • RESOURCEFUL SELLING
  • RESOURCEFUL MANAGER

DEMAND GEN SERVICES

  • WEBINARS
  • DIGITAL CONTENT
  • QUALIFIED LEADS
  • IN-MARKET & INTENT LEADS
  • EMAIL MARKETING
  • CONTENT CREATION

PRODUCTS

  • GIFTS & INCENTIVES
  • COMPLIANCE RESOURCES
  • ABOUT US
  • CAREERS
  • CONTACT
  • PRIVACY POLICY
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Off Canvas: Get In Touch

For General Inquiries

Headquarters
660 American Ave
Suite 203
King of Prussia, PA 19406

Phone: (610) 486-3141
Email: customersuccess@successfuel.com
Start a chat

“Overall, the team has been great to work with. I really appreciate your flexibility and effort spending the time with us to make sure the campaign is performing well.”

Hayley Null, Industry Marketing Lead,
Oracle Netsuite

For Marketing Services

We can’t wait to craft a pipeline-building demand gen program for you.

Please fill out the contact form and one of our demand gen strategists will reach out to you right away.
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Footer

successfuel logo in white

Do Great Work

660 American Ave
Suite 203
King of Prussia, PA 19406
(610) 486-3141

OUR BRANDS & AUDIENCES

  • HRMORNING
  • RESOURCEFUL FINANCE PRO
  • BETTER BUYS
  • SAFETY NEWS ALERT
  • RESOURCEFUL SELLING
  • RESOURCEFUL MANAGER

DEMAND GEN SERVICES

  • WEBINARS
  • DIGITAL CONTENT
  • QUALIFIED LEADS
  • IN-MARKET & INTENT LEADS
  • EMAIL MARKETING
  • CONTENT CREATION

PRODUCTS

  • GIFTS & INCENTIVES
  • COMPLIANCE RESOURCES
  • ABOUT US
  • CAREERS
  • CONTACT
  • PRIVACY POLICY
  • Facebook
  • Twitter
  • LinkedIn
  • Instagram
  • YouTube
  • Pinterest